New York Jets Announce Partnership with Sportsbreaks.com, a United Kingdom Based Global Sports Travel Business

The deal is the first between an NFL team and a Match Break partner, and marks the club’s first exclusive United Kingdom Partnership

August 22, 2023 – The agreement between The New York Jets and Sportsbreaks.com, a global sports travel business based in Manchester, England, who offers ticket-inclusive packages to many of the world’s top sporting events, makes the company an official partner of the NFL club in the United Kingdom. This partnership will allow New York Jets fans in the UK to watch their favorite team at MetLife Stadium while seeing the sights of New York.

“We’re excited to partner with Sportsbreaks.com to give our international fans a unique opportunity to enjoy the Jets gameday experience at MetLife Stadium,” said Ian Lasher, Jets SVP, Corporate Partnerships. “Partnering with Sportsbreaks.com, a business with a wealth of knowledge in the sports travel industry, allows us to continue reaching and impacting our fans across the globe. We pride ourselves in bridging the gap with our passionate fanbase in the United Kingdom, expanding our partnerships worldwide, and giving our fans access to New York Jets experience.”

In connection with the UK fan gameday packages, the partnership includes Sportsbreaks.com sponsorship of the Jets in UK digital Fan Hub which includes team information, event updates, exclusive content, and promotional giveaways for UK-based Jets fans. Both Sportsbreaks.com and the Jets will collaborate to engage all of the team’s fans in the UK with digital programmatic advertising and posts on Jets UK social media channels (@NYJetsinUK on X, @NewYorkJetsinUK on Instagram). This partnership builds upon Sportsbreaks.com’s existing relationship with NFL UK where it offers official ticket and hotel breaks to the NFL London Games.

“We are proud of our longstanding relationship with the NFL and as the Sportsbreaks.com brand continues to grow, we are excited to develop relationships with its teams, starting with the Jets,” said Sportsbreaks.com Managing Director, Rob Slawson. “From the outset, we were excited by the New York Jets plans to engage with and grow their UK fanbase as part of the NFL’s Global Markets Program. We look forward to supporting these plans and providing Jets fans with an opportunity to watch their team at MetLife Stadium in the years to come. New York is already one of the world’s most in-demand tourist destinations but throw in the chance to watch the Jets at MetLife Stadium and I can’t think of many better weekends for a football fan.” For UK fan gameday packages to New York Jets games via Sportsbreaks.com, visit sportsbreaks.com/NFL/New-York-Jets

The Jets were awarded international marketing rights to the United Kingdom in 2022 as part of the NFL’s Global Markets Program initiative. The initiative provided all 32 NFL clubs the right to pursue and bid on international markets with the goal of globally expanding the game of American football.

About Sportsbreaks.com

Sportsbreaks.com is an award-winning sports travel business offering ticket-inclusive packages to many of the world’s top sporting events including European soccer, Rugby World Cup and numerous Formula 1 races. Within football, Sportsbreaks.com counts an existing presence via its relationship as official Match Break Sponsor of the NFL, offering ticket and hotel breaks to the NFL London Games.

About the New York Jets

The New York Jets were founded in 1959 as the New York Titans, an original member of the American Football League (AFL). The Jets won Super Bowl III, defeating the NFL’s Baltimore Colts in 1969. In 1970, the franchise joined the National Football League in the historic AFL–NFL merger that set the foundation for today’s league. As part of a commitment to its fan base through innovation and experiences, the team has created initiatives such as, its trailblazing Jets Rewards program, a state-of-the-art mobile app, and Jets 360 Productions, a comprehensive content platform that gives fans greater access to the team across all digital and social platforms. The organization takes great pride in a long-standing, year-round commitment to their community. These programs are funded by the New York Jets Foundation and look to positively influence the lives of young men and women in the tri-state area, particularly in disadvantaged communities. The organization supports the efforts of the Lupus Research Alliance, youth football and numerous established charitable organizations and causes sponsored by the NFL. The New York Jets play in MetLife Stadium, which opened in 2010, and are headquartered at the Atlantic Health Jets Training Center in Florham Park, New Jersey. For more information about the New York Jets visit newyorkjets.com.